Laws, courts and authorities
MarkenG
Abbreviation for Markengesetz
In short and in plain language
The MarkenG is the German law that protects brands.
It says when a name or sign can be protected. A place name alone is usually not enough.
For firms it matters for the company name, the domain and ads.
Definition
The MarkenG is the German Trade Mark Act, covering the protection of trade marks and other signs. It governs when a name or sign can be protected as a trade mark and when not, for example with mere place names. For businesses it matters for company names, domains and advertising.